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Linkedin is a very clever tool that LI has developed to keep you on the platform. LinkedIn SSI score is a sum of your performance in all these four areas. Recently, LinkedIn has introduced some new metrics to make your SSI even more predictive. These new metrics include adding activities that can be performed through Sales Navigator as well as publishing platform activities.
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LinkedIn SSI is a formula, first introduced in 2014, to define how to quantify how well you have embraced social selling efforts. Your efforts are ranked from 1 to 100. LinkedIn describes SSI as “the first-of-its-kind measure of a company’s or individual’s adaptation of the four pillars of selling on LinkedIn, based on a scale of 1 to 100.”
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